Marketing to Four Generations Webinar
Jeff Brooks and Mark Rover are having a webinar on ‘Marketing to Four Generations: What’s the Same, What’s Different and What You Should Do About It’.
According to Jeff and Mark, this webinar will teach about the impact of generational differences on marketing as well as fundraising today and tomorrow.
As per Jeff and Mark, the webinar will focus on the following:
-The most recent research on the communications and giving preferences — and differences — between the generations
-What kind of messages are most likely to resonate with different generations
-The baby steps every nonprofit should be taking now, and the big changes you need to plan for in the coming years
-What should remain constant in your marketing and fundraising no matter who you are talking to
Webinar Details:
Key Persons: Jeff Brooks and Mark Rover
Webinar Topic: Marketing to Four Generations: What’s the Same, What’s Different and What You Should Do About It
Date and Time: Wednesday, July 07, 2010 1.00 P.M. – 2.00 P.M. EST.
Register for Marketing to Four Generations Webinar
How to Get Customers Through Business Partnerships Webinar
Ron Kunitzky is having a webinar on ‘How to Get Customers Through Business Partnerships’.
According to Ron, this webinar will teach the following:
-How to search and select the right partners
-How to tie your partner channels to revenue and measurable key metrics
-How to formulate a compelling partner value proposition
-Understand the difference between partnerships that increase brand awareness and those that drive revenue
-How to pitch a prospective marketing partner
Webinar Details:
Key Person: Ron Kunitzky
Webinar Topic: How to Get Customers Through Business Partnerships
Date and Time: Wednesday, June 30, 2010 12.00 P.M. EST.
Register for How to Get Customers Through Business Partnerships
Looking Beyond Last Click Webinar
Brean Bark and Aaron Smith are having a webinar on ‘Looking Beyond Last Click: Rosetta’s Approach to Interactive Attribution’.
According to Brean and Aaron, this webinar will teach the following:
-How different marketing tactics tend to come in at different points in the conversion funnel
-Why it is important to provide credit to the entire purchase path a user utilizes to convert
-How seeing Purchase Paths provides opportunities to see what channels are doing for themselves and others
-How understanding the complete picture for PPC upper funnel terms impacted accounts
-How attributed data has been a component in successfully driving down CPA
-How impression tracking proves the true value of display
Webinar Details:
Key Persons: Brean Bark and Aaron Smith
Webinar Topic: Looking Beyond Last Click: Rosetta’s Approach to Interactive Attribution
Date and Time: Wednesday, June 30, 2010 1.00 P.M. EST.
Register for Looking Beyond Last Click
Turning Your Whole Staff and Board into an Effective Marketing Team Kivi Leroux Miller Webinar
Kivi Leroux Miller is having a webinar on ‘Turning Your Whole Staff and Board into an Effective Marketing Team’.
According to Kivi, this webinar will focus on the following:
-Talk about marketing in terms other staff can appreciate
-Help people see that they are already marketing your organization every time they talk it
-Create systems that make helping you a cinch (rather than a pain)
-Let staff do it their way while still achieving your goals
-Give your staff the support, training, and encouragement they need
Webinar Details:
Key Person: Kivi Leroux Miller
Webinar Topic: Turning Your Whole Staff and Board into an Effective Marketing Team
Date and Time: Wednesday, June 23, 2010 1.00 P.M. – 2.00 P.M. EST.
Register for Turning Your Whole Staff and Board into an Effective Marketing Team
Organizing for Social Media Webinar
Larry Weber, Greg Matthews and Steve Goldbach are having a webinar on ‘Organizing for Social Media’.
According to Larry, Greg and Steve, this webinar will focus on the following:
-The “New Marketing Organization” and what it looks like
-The organizational roles required to maximize your online presence
-How your organization can use social media to foster collaboration and improve products, services and how business is conducted
-Which companies are successfully organizing around social tools and environments
Webinar Details:
Key Persons: Larry Weber, Greg Matthews and Steve Goldbach
Webinar Topic: Organizing for Social Media
Date and Time: Friday, June 04, 2010 12.00 P.M. – 1.00 P.M. EST.
Register for Organizing for Social Media Webinar
How to Profit from Mobile Marketing StomperMobile Webinar
Dan Hollings and Brad Fallon are having a webinar on ‘How to Profit from Mobile Marketing’.
In this webinar session, Brad will be interviewing Dan on ‘Mobile Marketing’.
According to Brad and Dan, this webinar will focus on Mobile Marketing phenomenon in detail and also show how to make good profits from mobile marketing.
Webinar Details:
Key Persons: Dan Hollings and Brad Fallon
Webinar Topic: How to Profit from Mobile Marketing
Date and Time: Tuesday, March 23, 2010 8.00 P.M. EST.
Register for How to Profit from Mobile Marketing StomperMobile Webinar
3 Must Have Lead Nurturing Processes to Grow Your Marketing Funnel Webinar
Tony Jaros is having a webinar on ‘3 Must Have Lead Nurturing Processes to Grow Your Marketing Funnel’.
According to Tony, this webinar will explain how to boost the number of leads in marketing funnel with three powerful lead nurturing processes.
As per Tony, the webinar will teach the following:
-How to categorize leads as recycled, reconstituted or pre-MQL
-What roles sales and telemarketing play in each lead nurturing process
-The four key components to consider when building nurture flows
-What processes and resources are necessary to execute each type of lead nurture
Webinar Details:
Key Person: Tony Jaros
Webinar Topic: 3 Must Have Lead Nurturing Processes to Grow Your Marketing Funnel
Date amd Time: Thursday, April 01, 2010 12.00 P.M. EST.
Register for 3 Must Have Lead Nurturing Processes to Grow Your Marketing Funnel Webinar
